Ultimate Guide to Crowdfunding Marketing Strategy

Reach the real crowd in crowdfunding with a crowdfunding marketing strategy and don’t join the 60% of campaigns that fail to reach their funding goal This post is a follow-up to a post last week on the different resources in crowdfunding campaign marketing and how to get the most bang for your buck. Social media is all the rage and a lot of people spend their entire budget but it’s still some of … [Read more...]

10 Crowdfunding Statistics to Raise More Money

I’m a numbers nerd and am always looking for good crowdfunding statistics and statistics behind crowdfunding success. Crowdfunding statistics show a clear trend in the number of small businesses and non-profits going online to tap the crowd for their preferred source of funding. Growth in crowdfunding and peer lending is exploding and quickly transitioning from ‘alternative’ funding source to … [Read more...]

Make your Campaign a Success with Pre-Launch Crowdfunding Hacks

Get your campaign started right with this crowdfunding pre-launch strategy and hacks. Long-time readers of the blog are probably tired of me harping on the importance of pre-launch crowdfunding but it’s still largely neglected by most campaigns. It’s too bad because there is no other time that is so critical to your crowdfunding success as the pre-launch process. This is the critical period … [Read more...]

How to Set Realistic Crowdfunding Goals [To Raise More Money]

What’s the average Kickstarter goal and how can setting realistic funding goals help you raise more money? While there are no hard-fast rules for every campaign, there are some good rules of thumb to follow for setting realistic crowdfunding goals and making your crowdfunding campaign a success. Setting your campaign’s funding goal is more important and more strategic than most people … [Read more...]

The Ultimate Guide of Easy Crowdfunding Pre-Launch Steps

Make your crowdfunding campaign a success before it hits the 'net with the ten best resources for crowdfunding pre-launch strategies. You’re excited, you’ve got an idea for a new product and you want to raise money crowdfunding. After-all, if a guy can raise $55,000 on Kickstarter to make a bowl of potato salad then your idea should go viral, right? You write up your campaign page and tell … [Read more...]