Have you been granted $10,000 per month in free advertising but aren’t seeing the results you expected? Google Ad Grants should be a valuable asset to your nonprofit’s marketing strategy, but if you’re struggling to see results, it can feel like a wasted opportunity. Don’t give up just yet! Understanding why your campaigns are underperforming […]
Large donors and PACs are undeniably influential in elections, but so are small donors. OpenSecrets reports that several 2024 Congress members have raised between 50-73% of their total campaign funding from donors who gave less than $200. In 2020, 70-79% of the funding for major campaigns, like those for Alexandria Ocasio-Cortez and Bernie Sanders, came […]
Meet Lisa, a digital coordinator at a nonprofit organization with a mission to raise funds for higher education. Lisa puts a lot of time and effort into creating online fundraisers because she knows that is the best way to reach a wide audience and get the funds they need. However, like many of us, Lisa […]
Nonprofits are always looking for unique ways to fundraise, gain more community support, and fulfill their missions. While traditional marketing and fundraising methods are reliable, new techniques can invigorate your strategy and stir up excitement amongst your supporters. eCards are a popular way for people to message friends and family and brighten up each other’s […]
You wouldn’t host a fundraising event without creating a plan first, right? You’d need time to find a venue, secure volunteers, finalize your budget, and send out invitations. The same rules apply to crowdfunding— you must spend ample time preparing to succeed. So, before you press “post” for your digital campaign, there are a few essential […]
