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Review of HEPdata, Amply, and Double the Donation

Are you looking for a comparison of HEPdata reviews, Amply reviews, and Double the Donation reviews? If so, you’ve come to the right place! All three of these software solutions provide tools designed to help nonprofits.

Essentially, these software providers give nonprofits and their donors access to a matching gift database. 

Corporate matching gifts are a unique type of philanthropy where companies match donations made by their employees (aka, your nonprofit’s donors). HEPdata, Amply, and Double the Donation all provide tools to help nonprofits bring in more money from matching gifts. However, you may be wondering which solution is the right one for you.

What are HEPdata, Amply, and Double the Donation?

HEPdata, Amply, and Double the Donation are all matching gift solutions that offer access to a matching gift database. A matching gift database houses information on tons of employer giving programs—namely, matching gifts.

Matching gift databases are useful for nonprofits and their donors because they break down what could otherwise be a confusing process. Requesting a matching gift oftentimes requires a donor to contact their HR department or look through their employment materials to figure out if their company offers a giving program.

That’s why matching gift databases are so important. Through a simple search tool, donors can easily type in the name of their company and immediately pull up the results that tell them whether their donations are match eligible.

But, as you’ll find, not all matching gift solutions are created equal. Some have features that others don’t, and it’s important to find the right fit for your organization. That’s why we’ve pulled this comparison together of HEPdata, Amply, and Double the Donation.

Read on to discover our findings!

1. Double the Donation: Our Favorite Matching Gift Database

We should start off by mentioning our favorite matching gift solution of the three: Double the Donation.

Double the Donation stood out to us because its database is super comprehensive, constantly updated, provides easy-to-understand and accurate information, and takes innovation in strides. Here are some other elements we love about it!

Best-in-Class Search Tool

Double the Donation allows your nonprofit to embed a search tool anywhere on your website, giving donors direct access to the database. This is a great, simple option for nonprofits that want to make it easy for donors to determine their matching gift eligibility through their website.

Here’s a glimpse of what their search tool looks like:

Out of our matching gift database reviews, our favorite is Double the Donation.

Double the Donation’s 360MatchPro also scans the information donors provide during the initial donation process to determine their matching gift eligibility right away. Then, the platform sends out an automated email to the donor explaining what they can do to get their donation matched.

Custom Matching Gift Program Management

Not to mention, nonprofits can add custom matching gift programs to their database to drastically simplify the facilitation of one-off match initiatives they might offer. These unique matching gift opportunities provide an excellent way for organizations to deepen relationships with the businesses in their network, with a corporate partner agreeing to match employee gifts just to their organization.

When such a program is added to an organization’s 360MatchPro portal, it will only show up in that organization’s search tool. And Double the Donation is currently the only provider to institute this functionality!

Double the Donation's custom matching gift database functionality

Groundbreaking Auto-Submission

Double the Donation is making matching gifts easier than ever with their new matching gift auto-submission capabilities. This allows eligible donors to request their corporate matches directly from a nonprofit’s gift confirmation screen⁠—simplifying the process and driving more matches to completion. Auto-submission recently completed its beta period and is now universally available to participating nonprofits and corporations.

What auto-submission looks like for Double the Donation

Get Double the Donation's auto-submission overview to learn more

Widespread Integration Offerings

360MatchPro also has a number of integrations with giving software, which means it’s easy to get set up with and incorporate matching gifts into your existing fundraising strategies. Your team will save time on matching gift outreach overall, devote more time to top matching gift opportunities, and get even more matches completed!

Not to mention, Double the Donation’s CSR integrations allow its database to benefit from real-time data syncs directly from the workplace giving platforms that manage companies’ initiatives. With this seamless connection, Double the Donation can ensure more accurate and up-to-date program information is being provided to donors in a way that no other matching gift database ever has.

Smart Educational Resources

Double the Donation also leads the pack in terms of educational resources it provides for its customers—and even the general public. The company’s website offers a range of materials to aid fundraisers in their matching gift efforts at no cost, including a constantly updated blog, downloadable resources and eBooks, and a plethora of webinars (both live and on-demand!).

But one of their most impactful resources is the online Matching Gift Academy—the industry’s first and only digital learning experience that provides users with fresh insights, expert tips and tricks, and proven strategies to drive success. And while it’s available to any eager learners for a small fee, the platform provides FREE access to the Academy for all 360MatchPro users. In other words, being a Double the Donation client unlocks additional growth opportunities!

Real Double the Donation User Reviews

Don’t just take our word for it! Hear all about Double the Donation and its automation platform, 360MatchPro, from the nonprofits who have the most hands-on experiences.

Here’s a selection from Double the Donation’s Google reviews (with an average rating of 4.9 out of 5!):

“Our experience with Double the Donation has been great! As soon as we partnered with them, we received matching gifts. Set up was easy and the experience has been wonderful!” – Springfield Rescue Mission

“Double the Donation made implementing their software easy, seamless and stress-free! I was pleasantly surprised by how simple it was to integrate on our donation platforms. Staff was friendly, responsive and very knowledgeable!” – Central Arkansas Christian School

“Every aspect of working with Double the Donation has been a stellar experience. From the sale to the onboarding training and the ongoing customer support has been exceptional. I am thrilled with the function of the 360MatchPro software, and it promises to not leave any matching gift dollars on the table. Our organization needs this additional support, and it is great to be able to help donors find an easy way to double their gift.” – CelloBello

“The good folks at Double the Donation have been wildly helpful in assisting us with securing matching gifts from our donors’ employers. Many of our donors at The Public’s Radio in Rhode Island weren’t aware that they were able to have their gifts matched and/or weren’t sure how to do it. DTD makes it easy. Michaela, our client success wizard, helped get us set up and automated in no time. She was knowledgeable, helpful, and always available. Thank you again!” – The Public’s Radio

“Double the Donation is a class act company to work with. They are extremely helpful during the set-up process and give great service. We are excited to have the opportunity to make it easier for our donors to double the impact of their gifts.” – Moebius Syndrome Foundation

Now that we’ve covered some testimonials, we’re going to jump into some helpful comparisons between Double the Donation, HEPdata, and Amply. 

2. Double the Donation vs. HEPdata

Both Double the Donation and HEPdata provide tools that nonprofits can use to raise more through matching gifts.

For that reason, we picked a handful of categories we could use to compare Double the Donation and HEPdata on a more specific level to help your organization choose the most appropriate option.

The categories we chose were comprehensiveness, user-friendliness, updates/accuracy, and auto-submission.


Both matching gift databases contain more than 20,000 entries, which means tons of companies will be covered by either. Admittedly, however, given the size of these databases, it’s impossible to compare every single entry. For that reason, below is our generalized analysis.

Based on our research, HEPdata is missing some major corporations that Double the Donation’s database includes. We also compared the number of forms available in each database that help donors fill out their matching gift requests. It’s useful if the database contains links to online forms, which speeds up the submission process and makes donors more likely to submit a match request at all.

As a result of our search in both databases, Double the Donation had more online forms available for more companies than HEPdata.

User Friendliness

Both databases offer useful information, but the way the data is presented between both Double the Donation and HEPdata differs.

HEPdata offers information that can be used by both donors and nonprofits. However, the way their database presents its information may be confusing for some donors who are unfamiliar with the process.

Meanwhile, Double the Donation specifically displays its matching gift information with donors in mind. The links to submission forms, company contact information, match ratio, and minimum and maximum amounts for matching gifts are front and center. This means donors who type in their company name and view these results can easily identify the information they need and click on the appropriate link to start their submission process.

Updates and Accuracy

The final category we used to compare Double the Donation and HEPdata is updates and accuracy. Because company policies can change on a regular basis, choosing a matching gift database that constantly updates its information—especially matching gift guidelines—is essential.

Based on our evaluation, HEPdata has some outdated information about certain companies, as well as more instances of inaccurate links. Meanwhile, Double the Donation has fewer dead or inaccurate links than HEPdata, as well as more accurate company information. HEPdata also does not allow users to update their matching gift database on an organizational level, meaning there’s no way to add custom matching gift programs to the search tool.

Something else that stood out is Double the Donation’s auto scan process. Double the Donation automatically scans the information within its database to remove outdated links and contact information. HEPdata doesn’t appear to auto scan its information.


Auto-submission is revolutionizing the way that supporters, nonprofits, and corporations all relate to one another⁠. This is especially true when it comes to matching gift programs⁠—and making participation as quick and easy for your donors as you can. Yet not all matching gift software has yet to roll out this breakthrough offering. In fact, HEPdata does not currently appear to offer any form of matching gift auto-submission for their users, making Double the Donation the clear winner in this category.

Based on our review of Double the Donation’s matching gift auto-submission technology, it’s an excellent way to speed up the match process for supporters. Qualifying individuals do not even need to leave the organization’s giving page to complete their requests! Instead, they’re simply prompted to enter their corporate email address (or another piece of verifying information) on the gift confirmation screen and authorize Double the Donation to automatically complete and submit their matching gift request.

Matching gift process for Double the Donation

On the other hand, all HEPdata clients and their donors must continue to utilize traditional matching gift forms, providing details about their recent donations and the nonprofits to which they’ve given.

Matching gift process for HEPdata or Amply

And when it comes to data syncs to maintain the most accurate program guidelines and forms, HEPdata does not offer a streamlined way to receive this information, nor do they appear to have existing relationships with the CSR software providers managing these programs.

3. Double the Donation vs. Amply

When comparing Double the Donation and Amply, we also broke our evaluation into relevant and useful categories to help organizations decide which areas were most important to them.

The categories we chose included updates/accuracy, search functionality, size and growth, integrations, and auto-submission.

Updates and Accuracy

One important thing to mention about Amply is that it’s not clear whether their tools pull from their own database. Amply used to pull from HEPdata’s database of matching gift programs, which meant Amply had to rely on how frequently HEPdata updated its information. Now it’s unclear where they collect their information from.

Because of this, we ranked Double the Donation on top of Amply in terms of updates and accuracy, as Double the Donation automatically scans its information and updates its entries on a regular basis, and we know they use their own database.

Search Functionality

When comparing the use of both Double the Donation and Amply’s tools, we looked at more than just user-friendliness. We also looked at search functionality. When donors use Amply’s search tool, type in the name of their company, and press “enter,” it brings up a list of subsidiaries and variations that include the search term. Donors must then choose the correct entry. However, not all of the variations appear when a donor performs their search, which means they may miss their actual company and believe it’s not listed in the database.

Double the Donation, on the other hand, uses a different type of search functionality. When donors type the name of their company into the search tool, the database auto-completes the search as they type, suggesting company names and pulling up appropriate information in real-time. It even guesses searcher intent and can pull up the correct results, even if the company name is spelled incorrectly. This ensures that donors will have a more accurate search result and find their company if it’s listed.

And again, Amply does not appear to offer any relevant functionality regarding the facilitation of one-off or custom matching gift programs. Instead, their search tool takes an all-or-nothing approach that would not be able to guide corporate employees through the process of a custom initiative.

Size and Growth

Between Double the Donation and Amply, we also compared the size of the two matching gift tools and how much growth they have demonstrated in recent years.

Amply is a relatively small matching gift provider and, according to LinkedIn employment data, hasn’t shown much, if any, growth for several years. However, Double the Donation is being used by many of the biggest nonprofits and universities, offers a large support team, and has shown significant growth over the years.

This brings Double the Donation out ahead of Amply in terms of size and growth.


Another category we evaluated was integrations. As a nonprofit, being able to integrate your fundraising software (e.g., donation forms and CRMs) with your matching gift software can make a huge difference in your level of efficiency. Plus, it can bring in even more completed match requests!

When we looked at the number of integrations each platform offered, Double the Donation came out ahead with more than 50 integrations. Meanwhile, Amply offers only two or three integrations that we were able to find. Many platforms that used to use Amply have also switched over to integrate with Double the Donation’s 360MatchPro instead.


Matching gift auto-submission is arguably the best and simplest way for donors to complete their matching gift requests. For the sake of our comparisons in this guide, we’re describing auto-submission as the ability of a matching gift software to submit a matching gift request on behalf of an eligible donor to their employer without the donor having to re-enter donation and nonprofit details.

Matching gift auto-submission process with Double the Donation

And in those terms, Double the Donation is the only matching gift solution that meets the criteria. Though Amply offers a feature that is referred to as “automatic e-sign and match submission,” they do not truly offer the functionality to complete matching gift requests on their donors’ behalf. Instead, it’s more of an e-signature platform that still only brings donors to the log in screens of their companies’ corporate giving management portals to complete their match requests on their own.

Double the Donation, on the other hand, is leading the pack with actual auto-submission capabilities for their nonprofit clients⁠—and their clients’ eligible donors⁠—to make use of. When a qualifying donor makes a gift to an organization that uses Double the Donation’s 360MatchPro, they are easily able to complete their end of the matching process directly on the nonprofit’s giving page. From there, Double the Donation technology automatically submits the nonprofit and donation information required for an individual’s employer behind the scenes, passing the data along to the employing company’s CSR platform for processing and funding disbursement.

In the end, the donor benefits from a significantly streamlined experience, while the nonprofit employing Double the Donation’s tools sees more matches brought to the finish line, and ultimately elevated match funding delivered to their organization.

And again, Amply does not offer the same CSR data syncs made possible through Double the Donation, in partnership with its corporate-facing platform integrations. Ultimately, there’s no way to ensure Amply is providing the most accurate and up-to-date information to donors as possible.

4. HEPdata, Amply, and Double the Donation Rankings

Overall, our favorite matching gift database, Double the Donation, came out ahead in terms of many factors and categories. These include comprehensiveness, user friendliness, search functionality, and updates.

Our final rankings are below: 

  1. Double the Donation
  2. HEPdata
  3. Amply

Based on our review of Double the Donation, it’s a great choice for nonprofits of all sizes. Users can easily search for their company’s name in the database, find the correct employer, and view straightforward information that helps familiarize them with their matching gift program. From there, users are directed straight to the forms they need to submit a matching gift request.

Not to mention, Double the Donation also demonstrates dedication to innovation with breakthrough auto-submission functionality⁠not only making it easier for donors to submit their gifts but also driving additional match revenue for the nonprofits that use their tools and providing best-in-class data sync integrations with real-time updates.

Though HEPdata also offers an extensive database, their entries are not updated as frequently and include more broken links and outdated company information. Amply is the smallest matching gift database of the three options, offering very few integrations, and it’s not clear where they get their information from.

We hope these reviews of HEPdata, Amply, and Double the Donation have helped you narrow down your search! If you’re looking for even more information on matching gift databases, we recommend:

Check out our favorite from our matching gift database reviews: Double the Donation.