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4 Virtual Fundraising Challenges (And How to Solve Them!)

Since Facebook fundraising emerged in 2015, nonprofits have raised billions of dollars through the platform. St. Jude’s Children’s Research Hospital has raised over $100 million on the platform, The ALS Association has raised $5 million+, March of Dimes has raised $6 million+… the list goes on. These organizations have cracked the code when it comes […]

Key Corporate Giving Statistics Your Nonprofit Should Know

If your nonprofit has been around for a bit, you probably know what corporate giving is. But have you done everything you can to leverage the multiple corporate giving programs out there? In a nutshell, corporate giving programs range from matching gifts to volunteer grants to other programs in which companies financially support the nonprofits […]

Social Media’s Impact on the Online Fundraising Landscape

When it first emerged, online fundraising disrupted the overall nonprofit fundraising landscape. Suddenly, supporters could give from wherever (and whenever) they pleased and droves of donor data were available for analysis. However, the evolution didn’t end there.  At GoodUnited, we specialize in helping nonprofits understand, inspire, and grow their relationships with social supporters. Through that […]

Incorporating Matching Gifts into Your Donation Form

As your organization looks for additional ways to raise revenue, there might be one prime opportunity you’re not tapping into: matching gifts. We’ve written about matching gifts before—and for good reason. When you incorporate matching gifts into your fundraising strategy, you can significantly boost your revenue. Don’t believe us? Check out these statistics. That aside, […]